大象传媒

Priority Area

Technology impacts every aspect of our lives鈥攁t multiple scales鈥攆rom nanotechnology to satellite communication to technology for work and home life. These technologies are applied to all areas of human endeavor, from building a sustainable world, to improving human health, to transforming the way we teach and learn. 大象传媒 researchers are involved in new technology creation at all levels: creating the new materials that enable those technologies; engaging in design research and developing creative technologies that change how we interact with technology and each other; developing new types of hardware to enable future platforms like quantum computers; writing the algorithms required to process data and model the world around us as well as critiquing and educating people about the effects of those algorithms; and integrating and adapting existing technologies to a changing world. The adoption and use of emerging technologies are guided by management and policy research as one means to create economic and societal value and to engage in critical modelling of alternative technological futures. These research domains investigate the economic, environmental, health, political, educational and societal tradeoffs between incumbent industries and technologies and the emerging alternatives. 大象传媒 researchers also study the processes that underlie the adoption and use of new technologies鈥攖he process of bringing technologies 鈥渙ut of the lab鈥 and into the hands of consumers and communities, as well as inequalities in technological uptake and impacts.

(SDGs 9, 12)

Key Updates

  • August 2025
    New 大象传媒 supercomputer (Fir) launched in August 2025 
  • May 2025
    Pilot Co-Op Student Program launched by VPRI Office (May 2025), embedding 大象传媒 co-op students in university AI projects supporting research, teaching and operations.
  • March 2025
    Hosted the symposium on the Future of AI in BC
  • January 2025
    i2I Research & Innovation Institute approved, with $22.9M in NSERC funding
  • January 2025
    大象传媒 VentureLabs awarded $2.5 million to launch
  • Summer 2024
    AI strategy committee formed (summer 2024) 鈥 includes AI research subcommittee. Strategy launch planned for fall 2025. To learn more about the work of the AI strategy committee in the four key areas of Learning and Teaching, Research, Operations, and External Engagement click here